by pulse@holmegarth.com | May 19, 2025 | Social Media, Web
For decades, the AIDA model – Attention, Interest, Desire, Action – served as the bedrock of sales and marketing. It was a linear, predictable path designed to guide potential customers through a logical progression towards a purchase. Grab their attention, pique...
by pulse@holmegarth.com | May 9, 2025 | AI, Business Advice, IOT
Even seasoned manufacturing executives can embrace technology with the right support. In many family-owned or founder-led firms (often led by veterans with decades of industry experience), new digital initiatives can feel daunting. A fractional CTO acts as a bridge:...
by pulse@holmegarth.com | Apr 29, 2025 | LinkedIn, Social Media
1. Executive Summary LinkedIn Product Pages represent a significant strategic expansion of the platform’s business-to-business (B2B) ecosystem, introduced to centralize detailed product information, cultivate trusted communities around specific offerings, and...
by pulse@holmegarth.com | Apr 22, 2025 | SEO, Web
Introduction: The AI Revolution is Here, and It’s Reshaping Your Customer Funnel For years, marketing strategies have revolved around optimising for traditional search engines. We mastered SEO, fine-tuned PPC campaigns, and built content designed to climb the...
by info@holmegarth.com | Mar 31, 2025 | IOT, Social Media
Introduction to the Challenges of Multi-location Businesses in the Digital Age As the digital landscape continues its rapid evolution, multi-location businesses face a unique set of challenges that can impede their success if not addressed effectively. In...
by pulse@holmegarth.com | Mar 25, 2025 | Business Advice, Profitability
In a world that’s constantly evolving, it’s vital for businesses to adopt an agile approach to cost management. Embracing a proactive mindset can set you apart from competitors and pave the way to substantial savings. One critical area to focus on is the...
by pulse@holmegarth.com | Mar 12, 2025 | AI
Below is a comprehensive catalogue of AI‐based tools spanning multiple categories. Each tool is presented with a very brief bio, two key positives and negatives, a rough pricing indication, plus a placeholder for its logo and a link to its official profile. (Please...
by info@holmegarth.com | Mar 6, 2025 | LinkedIn, Social Media
Your Ultimate Guide to Setting Up a LinkedIn Profile Kickstart Your Career Journey! LinkedIn is your digital business card and a powerful tool for connecting with potential employers, mentors, and industry professionals. Follow these simple steps to create a standout...
by info@holmegarth.com | Mar 6, 2025 | AI
Adopting AI as a small business is no longer an option, but is your business ready to partner with AI? Here are some best practices to keep in mind for starting and maintaining your AI journey: 1. Develop a style guide. A clear, defined brand voice helps AI tools...
by info@holmegarth.com | Mar 6, 2025 | AI, Business Advice
Think about your favourite local coffee shop. Every time you visit, the coffee tastes just right. That’s because the coffee machine is set up to make the perfect cup every time. Automation is like that coffee machine—handling repetitive tasks so you can focus on your...
