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The Pulse: Maximizing Digital Marketing Efficiency with an Integrated All-in-One Platform

by Murray Sellars | Business Advice, LinkedIn, SEO, Social Media

The Pulse: The All-in-One Marketing Platform to Supercharge Your Digital ROIIn today's fast-paced digital landscape, businesses need every advantage they can get. Consequently, marketers are constantly searching for ways to boost their return on investment (ROI) and...

Website Live Chat – Research into Consumer Expectations

by Murray Sellars | AI, Web

- Executive Summary Table: HTML table, clickable rows to navigate to sections. Goal: Overview & Quick Navigation. - Customer Experience - Long Wait Times: Bar chart (Wait Time vs. Abandonment). Goal: Visualize Impact. Chart.js. - Customer Experience - Repetitive Info:...
Beyond the Funnel: Why AI Demands a Content Reckoning (and How E-E-A-T is Your Guide)

Beyond the Funnel: Why AI Demands a Content Reckoning (and How E-E-A-T is Your Guide)

by Murray Sellars | Social Media, Web

The AI Content Challenge: How E-E-A-T Builds Quality & Moves Beyond the FunnelThe world of digital content is changing fast. Artificial intelligence is now a powerful tool. It helps create content quicker than ever before. But this speed brings new challenges. We must...

Unlocking Growth: Why a Fractional CTO Makes Sense for SMEs

by Murray Sellars | Business Advice, AI, IOT

Even seasoned manufacturing executives can embrace technology with the right support. In many family-owned or founder-led firms (often led by veterans with decades of industry experience), new digital initiatives can feel daunting. A fractional CTO acts as a bridge:...

LinkedIn Product Pages: Analysis of Features, Strategic Aims, and Market Integration

by Murray Sellars | LinkedIn, Social Media

Discover how LinkedIn Product Pages can transform your B2B marketing efforts. These dedicated pages offer businesses a powerful way to showcase specific products or services directly on the LinkedIn platform. They go beyond the standard Company Page, providing a...
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